One of the aspects of law firm marketing that sets it apart from all other business marketing is the diversity with which practice areas often delineate. Unlike businesses in spaces like interior design, jewelry sales or real estate, service areas in law firm...
Landing pages in the digital marketing hemisphere are just what they sound like, pages online where you want your next lead to “land,” if you will, after a search using Google, Yahoo or Bing. Landing pages serve a s a one-stop-shop for very specific content, often...
Google AdWords offers a wealth of targeting opportunities for any small business looking to gain visibility online and attract new leads. But law firms in particular stand to benefit greatly from the digital advertising platform because of the extremely high volume of...
In the era of Apple’s Siri and Google’s Alexa, search online is as simple the ask. Literally voicing your query into your smartphone is the new search and businesses that want to land at the top of the search results in 2018 and beyond must recognize that optimizing...
Proper use of keywords has always been one of the biggest components to effective SEO management. In times past, keywords word so important that black-hat SEOs could simply “stuff” hundreds of them in white against a white background on a website so that only Google’s...
Search engine optimization presents a significant amount of challenges to any small business. There’s competition, time management, research and specialization to consider when delving into a custom SEO strategy. But for law firms, SEO poses a host of additional...
Proctor Digital, Inc.
222 Merchandise Mart Plaza, Ste. #3994
Chicago, IL 60654
Tel. 773.664.5819
Email: [email protected]