If ever you wanted to earn points with Google, now’s the time to do it. With the impending Mobile First algorithm launch and sites only now adjusting to the infamous “Fred” update, small business websites need every bit of leverage they can get...
Creating healthy links on your website is a signal to Google that your brand has an intrinsic association with the brands to which you are linking. So it’s very important to be careful about who you link out to and how you do it. Ideally, you want to offer links...
Businesses are always competing for online traffic. And that makes perfect sense because, of course, most people never get past page one or two of Google Search. So getting on page 1 is the goal for most brands. But even better than simply landing on page 1 is getting...
Local SEO is an important factor in search marketing, particularly for brick and mortar businesses that want to generate foot traffic from their web presence. Years ago, as people began using their mobile devices more and more to search online, Google implemented some...
[sgmb id=”1″] Blogging used to be a way businesses updated their customer base with news and announcements, and that’s all fine and well. But in the days of SEO and digital visibility, businesses have learned to harness the power of blogging to...
[sgmb id=”1″] For years now, businesses have thrived on Google Adwords campaigns designed as the principle source for online leads. And there’s a good reason for that: for many businesses it simply works. Of course, for some industries and keywords...
