by Patrick Curran | Sep 23, 2022 | Blog, Business, Google, Search Engine Optimization
As ubiquitous as Google is, it’s really surprising that one of its most business-supportive products is as overlooked as it is by businesses looking to get a leg up on the competition. For brick-and-mortar businesses in particular, Google My Business listings can...
by DigitalVisibilityConsultants | Sep 23, 2022 | Blog, Google, Search Engine Optimization
For years, Search Engine Optimization (SEO) has simply been the gold standard for business who want to gain targeted traffic for their website online. But like all things marketing, even SEO evolves. Years ago, SEO managers simply wanted to gain a leg up on any...
by DigitalVisibilityConsultants | Feb 13, 2018 | Blog, Content Marketing, Digital Advertising, Google, Google Adwords, index, Law Firm Marketing, Law Firm SEO, Rich Content, Search Engine Optimization, Search Index, SEM Advertising, SEO, SEO Management
One of the aspects of law firm marketing that sets it apart from all other business marketing is the diversity with which practice areas often delineate. Unlike businesses in spaces like interior design, jewelry sales or real estate, service areas in law firm...
by DigitalVisibilityConsultants | Feb 13, 2018 | Blog, Content Marketing, Digital Advertising, Google, Google Adwords, index, Law Firm Marketing, Law Firm SEO, Rich Content, Search Engine Optimization, Search Index, SEM Advertising, SEO, SEO Management
Landing pages in the digital marketing hemisphere are just what they sound like, pages online where you want your next lead to “land,” if you will, after a search using Google, Yahoo or Bing. Landing pages serve a s a one-stop-shop for very specific content, often...
by DigitalVisibilityConsultants | Feb 13, 2018 | Blog, Content Marketing, Google, index, Rich Content, Search Engine Optimization, Search Index, SEO, SEO Management
Many small businesses struggle with the amount of content necessary to rank competitively on Google, Yahoo and Bing. After all, with the many on- and off-site indicators search engines look for to determine site authority, SEO as a practice can seem very nebulous and...
by DigitalVisibilityConsultants | Feb 13, 2018 | Blog, Content Marketing, Google, index, Search Engine Optimization, Search Index, SEO, SEO Management
Anyone with a smattering of knowledge about onsite strategies that help propel a website to the top of Google Search rankings understands the basics: keyword saturation, title tags, description and link-building…yadda, yadda, yadda. But did you know that Google...
