by DigitalVisibilityConsultants | Jan 25, 2018 | Blog, Content Marketing, Google, index, Law Firm Marketing, Law Firm SEO, Rich Content, Search Engine Optimization, Search Index, SEO, SEO Management, SEO Mistakes, Small Business
Proper use of keywords has always been one of the biggest components to effective SEO management. In times past, keywords word so important that black-hat SEOs could simply “stuff” hundreds of them in white against a white background on a website so that only Google’s...
by DigitalVisibilityConsultants | Nov 12, 2017 | Blog, Content Marketing, Digital Advertising, Rich Content, Search Engine Optimization, Search Index, SEO, SEO Management, SEO Mistakes, Small Business
Blogging for business marketing is often seen as this very nebulous pursuit that business owners know they need to do but don’t know why or really how. It really shouldn’t have to be such a difficult thing, however. The fact is activity on the World Wide...
by DigitalVisibilityConsultants | Nov 8, 2017 | Blog, Content Marketing, Digital Advertising, Search Engine Optimization, Search Index, SEM Advertising, SEO, SEO Management, Small Business
In today’s small business landscape, no marketing initiative works in a vacuum. We often see social medial working in tandem with content marketing or blogging and SEO integrating public relations. Well, so it goes with Facebook advertising. Gone are the days...
by DigitalVisibilityConsultants | Nov 6, 2017 | Blog, Content Marketing, Google, index, Rich Content, Search Engine Optimization, Search Index
Creating healthy links on your website is a signal to Google that your brand has an intrinsic association with the brands to which you are linking. So it’s very important to be careful about who you link out to and how you do it. Ideally, you want to offer links...
by DigitalVisibilityConsultants | Nov 1, 2017 | Blog, Content Marketing, Digital Advertising, Search Engine Optimization, SEM Advertising, SEO, SEO Management, Small Business
Many businesses in a stressed economy will grapple with the choices of marketing their brand via organic mediums (i.e. social media, email marketing, content marketing, etc.) versus advertising based promotion. And for some, the answer to the question of which...
by DigitalVisibilityConsultants | Sep 26, 2017 | Blog, Content Marketing, Google, Search Engine Optimization, Search Index, SEO, SEO Management, Small Business
Local SEO is an important factor in search marketing, particularly for brick and mortar businesses that want to generate foot traffic from their web presence. Years ago, as people began using their mobile devices more and more to search online, Google implemented some...
