Lessons in branding, visibility & Design
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Strategies for building your brand in a crowded marketplace
Website Design Techniques that Offer Simple Ways to Optimize for Conversion
Onsite conversion is something people don’t often talk about but take for granted when planning their business website design. Designing a website is more often than not, more about sleek, stylish design elements with a bit of functionality that allows customers and...
Benefits of One-Page Website Design
Many businesses don’t need giant gargantuan website hubs that carry large amounts of information, much of which is not vital to the sales process. In fact, some businesses opt to launch one-page designs. What’s a one-page website design, you ask? Just what it sounds like. One page websites are single pages with all of the information visitors need to learn about your business or even and take the next steps to convert to your next customer.
Are SEO Linking Schemes Hurting Your Ranking?
At one time inbound linking was the Holy Grail of SEO management strategy. Many a site paved their way to Page 1 of Google search results pages with link online pointing back to them for one reason or another. The problem was too many sites had links there was...
SEO Strategies that Lead to Conversion
It may sound like an oversimplification but it’s important to note that while the goal of search engine optimization strategies is to achieve a high ranking on search engine results pages for your industry keywords (and in some cases local search positioning), the...
Website Design Navigation Tips that Lead to Conversion
Beautiful web design is important in keeping visitors on your page. People gain a sense of comfort on a beautifully designed website much in the same way they do when in a beautifully designed doctor’s office. And comfort is important. The problem is a confused and...
Are You Guilty of Keyword Stuffing and Don’t Know It?
Keyword stuffing is an antiquated, blackhat SEO strategy that, years ago, propelled websites to Page 1 of search engine results pages by deceiving search algorithms into rating the page authoritative for that search keyword simply because of the number of times it...