Website breadcrumbs are aptly named as they function the same way online as the proverbial breadcrumbs used by Hansel and Gretel. While winding your way through a very complex website, breadcrumbs track your path so that you know where you are within the...
Building a successful search engine optimization (SEO) strategy often hinges on just what kind of experience visitors have on your website. It sounds like a no-brainer, but it’s worth noting that a key factor in providing a positive user-experience (UX) is...
The term “Flash in the Pan” is one that often refers to a trend that is here one day and gone tomorrow. It’s interesting (and ironic) that Flash-based website design is still around today when it really shouldn’t be. For years now, SEOs have been singing the battle...
Internal linking is the practice of publishing a hyperlink to another article or page on the same domain (HubSpot: 25 Stats That Prove Why You Need Link-Building in Your SEO Strategy). It’s often seen as a great sign of a robust resource site as many of the articles...
The ABC’s of business website design and User-Experience (UX) are all built around a number of elements, all surrounding the ultimate usability of your site and the ease with which users find information and resources. Even if the site enjoys brisk traffic and...
Content is content is content. Right? Wrong! When it comes to SEO management, there’s good content and there’s bad content. You want to stay away from the latter if you want to see some high search engine rankings. (40+ Content Marketing Statistics to Power Your 2022...