While website landing pages offer a considerable benefit for paid media campaigns, they also support organic search efforts in a great many ways. Paid search (pay-per-click, Google AdWords, paid social media) leverages online advertising platforms to target your...
Website landing pages are often well overlooked by those outside the search engine and digital marketing communities simply because they have traditionally been used exclusively by those communities to amplify search strategies and advertising campaigns. After all,...
If you own a website, you want traffic. After all, websites are made to attract traffic, but the problem people don’t often think about is the harm some web traffic does to your site. Harm, you say? Well, yeah…harm. When website traffic is not suited to your content...
As today’s online audience continues to grow, companies understand the advantages of linking their corporate website to their corresponding social media profiles on Facebook, Instagram, LinkedIn and more. Providing ready online access to the entirety of a...
In today’s competitive online marketplace companies must ensure that all elements of their website (content, imagery, navigation tools, webpage header design, SEO Management) are optimized to provide a positive user-experience. Oftentimes, in the rush to provide the...
As part of a digital marketing strategy to increase sales, designing lead generation website landing pages can be one of the most effective and cost-efficient marketing tools for today’s online businesses. In fact, WordStream reports that the average landing page...
