A winning Search Engine Optimization (SEO) strategy is built on traffic. Everyone knows that, right? But what kind of traffic are you growing on your website? That is the real question. After all, all traffic is not good traffic. So when drawing traffic to your site,...
Search Engine Management is, of course, all about presenting the most resourceful, authoritative information in response to searches online. When your website’s content represents the most resourceful and authoritative content available for a given search or industry,...
Every website owner who is concerned with search engine optimization (SEO) wants the coveted Page 1 ranking. And it’s fair to say few realize just how much it takes to achieve such a lofty goal. Page 1 of Google’s Search Engine Results page has about 8 – 10 organic...
Search Engine Optimization (SEO) is a strategy to position your website as an authority in the search results game. You website will be judged against other websites (mostly in the same industry) in a ranking of which serves best as an authority for your particular...
If informational search is the “how” of SEO strategy, transactional intent is the “why” of SEO strategy. Transactional user intent is simply the impetus to act on the search results you obtain. Transactional searches seek to provide a solution...
Generating SEO-friendly content to attract informational content is of course the Holy Grail of search engine strategy. Information is, of course, what drives internet traffic most. What kind of information? All kind of information, really. If its something that is...
