If you own a website, you want traffic. After all, websites are made to attract traffic, but the problem people don’t often think about is the harm some web traffic does to your site. Harm, you say? Well, yeah…harm. When website traffic is not suited to your content...
Advances in technology and design often outpace production calendars in today’s business landscape. Business websites offering the latest functionality surrounded by the most popular color schemes often become seen, in only a few months, as yesterday’s designs....
Website design would be simply meaningless without effective website imagery. The most advantageous use of a photograph, graphic image or infographics can make all the difference in how the users view a company’s products and branding. (Website Photograph Mistakes You...
Just as minimalism has captured the hearts and minds of millions of Americans during the COVID pandemic, so too has it captured the attention of many web designers. Minimalist web design is not something new, however. It is commonly used by individuals and...
Search Engine Optimization (SEO) management is among the key elements for the success of any business website today. Failure to continually optimize your Google search positioning will directly impact your website’s ability to attract targeted leads online and...
Simply put, readability is important with any kind of content project. That just makes sense. Whether it’s a pamphlet or a novel, it should be readable. The language should be easily digestible. Online digestibility may mean different things than in a print news...
