No website owner ever wants to hear that their website is difficult to navigate or that the site’s color schemes or content appear stale and dated. After all, websites are kind of expression, to some degree, of your brand – like your style of dress is an...
With all of the content out there on the constantly changing technical strategies behind good, solid SEO management, it can be daunting for a DIY website manager with little technical SEO background to tackle. There are over 200 ranking factors that contribute to the...
If you own a website, you want traffic. After all, websites are made to attract traffic, but the problem people don’t often think about is the harm some web traffic does to your site. Harm, you say? Well, yeah…harm. When website traffic is not suited to your content...
As part of a digital marketing strategy to increase sales, designing lead generation website landing pages can be one of the most effective and cost-efficient marketing tools for today’s online businesses. In fact, WordStream reports that the average landing page...
An website landing page is typically used as a standalone web page users arrive at after they have taken some form of action (either by clicking a link or a button located on a promotional email or advertisement). Often produced as a hidden part of a business’...
A landing page is defined as a standalone web page that can exist as a part of the company’s website but does not necessarily stand as a visible component of it. Hubspot research found that having 5-10 landing pages increases leads by 50%. They can serve a...