Building a successful search engine optimization (SEO) strategy often hinges on just what kind of experience visitors have on your website. It sounds like a no-brainer, but it’s worth noting that a key factor in providing a positive user-experience (UX) is...
Internal linking is the practice of publishing a hyperlink to another article or page on the same domain (HubSpot: 25 Stats That Prove Why You Need Link-Building in Your SEO Strategy). It’s often seen as a great sign of a robust resource site as many of the articles...
As with a lot of things, balance is always an important element in digital marketing. With SEO management and web development, business owners must balance what’s aesthetically pleasing with what will support conversion of a site visitor to a customers or...
If you own a website, you want traffic. After all, websites are made to attract traffic, but the problem people don’t often think about is the harm some web traffic does to your site. Harm, you say? Well, yeah…harm. When website traffic is not suited to your content...
SEO penalties come in all shapes and sizes. Webmasters sometimes flirt with the rules to try to race to Page 1 of Google Search. When they break them, they can suffer penalties from search engine algorithms. However, manual actions are penalties taken by the search...
Every website owner who is concerned with search engine optimization (SEO) wants the coveted Page 1 ranking. And it’s fair to say few realize just how much it takes to achieve such a lofty goal. Page 1 of Google’s Search Engine Results page has about 8 – 10 organic...
