With all of the content out there on the constantly changing technical strategies behind good, solid SEO management, it can be daunting for a DIY website manager with little technical SEO background to tackle. There are over 200 ranking factors that contribute to the...
If you own a website, you want traffic. After all, websites are made to attract traffic, but the problem people don’t often think about is the harm some web traffic does to your site. Harm, you say? Well, yeah…harm. When website traffic is not suited to your content...
Advances in technology and design often outpace production calendars in today’s business landscape. Business websites offering the latest functionality surrounded by the most popular color schemes often become seen, in only a few months, as yesterday’s designs....
Has your business recently experienced falling sales numbers and profits? Have you been unable to attribute these declines to any brand positioning, financial decisions, or poor employee performance? Have you considered the possibility that your company’s sales and...
Simply put, readability is important with any kind of content project. That just makes sense. Whether it’s a pamphlet or a novel, it should be readable. The language should be easily digestible. Online digestibility may mean different things than in a print news...
It never fails to amaze white-hat SEOs out there when websites copy content from other, highly ranked sites, end up getting penalized by Google and then sound the alarm to any consultant they can to rescue their website from the desolation of Google banishment.The...