Just as minimalism has captured the hearts and minds of millions of Americans during the COVID pandemic, so too has it captured the attention of many web designers. Minimalist web design is not something new, however. It is commonly used by individuals and...
Search Engine Optimization (SEO) management is among the key elements for the success of any business website today. Failure to continually optimize your Google search positioning will directly impact your website’s ability to attract targeted leads online and...
A recent Pew Research Study reported that 85% of Americans say they visit websites online daily and 35% say they are online “constantly.” Among those, over half will spend less than 15 seconds on any given site they visit? Or that nearly 40% of...
For any business it’s incredibly important that a website functions in a way that helps your audience. After all, the whole point of a website is to “help” customers and clients find and ultimately make contact with your business. Pivotal to that end is extending a...
Simply put, readability is important with any kind of content project. That just makes sense. Whether it’s a pamphlet or a novel, it should be readable. The language should be easily digestible. Online digestibility may mean different things than in a print news...
It never fails to amaze white-hat SEOs out there when websites copy content from other, highly ranked sites, end up getting penalized by Google and then sound the alarm to any consultant they can to rescue their website from the desolation of Google banishment.The...