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Chicago’s Brand Development, Website Design and Search Engine Optimization Specialists

222 Merchandise Mart Plaza
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Chicago, IL 60654
Tel. 773.664.5819

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Strategies for building your brand in a crowded marketplace

Examining Competitor SEO Strategy Can Improve Your Own

Examining Competitor SEO Strategy Can Improve Your Own

Some of the most powerful SEO strategy one can implement is derived from the SEO strategies of their competitors. Yes, every website needs a well-rounded, comprehensive strategy in order to succeed in search ranking, but search ranking is a competitive sport, and in order to beat the next guy or gal, you’ve got to know what they’re doing.

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Employing SEO Strategy That Draws Qualified Website Traffic

Employing SEO Strategy That Draws Qualified Website Traffic

A winning Search Engine Optimization (SEO) strategy is built on traffic. Everyone knows that, right? But what kind of traffic are you growing on your website? That is the real question. After all, all traffic is not good traffic. So when drawing traffic to your site, you want to ensure you’re drawing the kind of traffic that will explore your site, share an affinity with the content on your pages, engage with the contact apparatus and, with any luck, convert.

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Why SEO Strategy and Thin Content Don’t Exactly Mix

Why SEO Strategy and Thin Content Don’t Exactly Mix

Search Engine Management is, of course, all about presenting the most resourceful, authoritative information in response to searches online. When your website’s content represents the most resourceful and authoritative content available for a given search or industry, it gets the grand prize of Page 1 search engine ranking. With that comes the 70% or more of the web traffic that makes it to Page 1.

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What Does it Take to Get to Page 1 of Google?

What Does it Take to Get to Page 1 of Google?

Every website owner who is concerned with search engine optimization (SEO) wants the coveted Page 1 ranking. And it’s fair to say few realize just how much it takes to achieve such a lofty goal. Page 1 of Google’s Search Engine Results page has about 8 – 10 organic positions on it. So that makes SEO a competitive game. You can bet your bottom dollar that there are a ton of businesses in most industries vying for those few spots.

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